June, 2016

Wait, Come Back! Battling Slower Web Traffic (Part 2 of 2)

Uh-oh.  Your potential customer is leaving the checkout page of your website, but they haven’t actually bought anything. Can you still change their mind? You certainly can try! In this post, we will look at some reasons that items in…

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Wait, Don’t Leave! Battling Slower Web Traffic (Part 1 of 2)

Bounce rate, cart abandonment–call it what you will, but the bottom line is that it is a missed sales opportunity for your website. There are a lot of reasons why a customer might put your product in an online shopping…

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Trendspotting at TNNA Summer 2016

The Stitchcraft team has just returned from another action-packed TNNA (The National NeedleArts Association), Summer Trade Show! This year’s show was in a totally new venue: Washington, DC, which proved to be a nice change of pace from the “usual”…

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Keeping Tabs on the Ravelry HRN List

For this month’s Ravelry update, we spent a few days tracking the Hot Right Now list. It’s not an easy thing to do, because the list can shift before your eyes as you are trying to catalogue it. So this…

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