October 2019

  • All
  • blogger outreach
  • Diversity
  • Makers
  • marketing
  • pattern support
  • social media
  • Trends
  • website
  • yarn

Tracking the return on investment for social media efforts can be difficult: quite often, followers grow much more quickly than sales. At least it can seem that way, as the former is more quantifiable in the immediate while the latter can take time to build....

The Internet is a modern instant-gratification playground—anything you want is literally at your fingertips, which bodes well for online businesses. However, that immediacy comes with an inherent drawback; as easy as it is to click a link and find what you want, it’s just as...