Utilizing Instagram as a Sales Platform
A variety of factors have rapidly turned Instagram into one of the hottest online sales platforms for businesses. The visual medium is a...
22 January, 2020
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Making the Most of Your Advertising Budget
This post was originally published on January 19, 2016. We’ve updated it today to make it more relevant to you and your crafty...
08 January, 2020
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Business of Craft 2019 Podcast Recap
The Business of Craft podcast in 2019 featured guests and topics that covered timely issues of importance to small business owners across the...
18 December, 2019
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2019 Trend Predictions – How Did We Do?
Each year we make predictions about what what trends will dominate the year, and at the end of the year we take a...
04 December, 2019
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Giving Back – Crafting for Charity
As the holidays approach, we spend time thinking about how grateful we are for the blessings in our lives. Our attention also turns...
20 November, 2019
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How to Craft a Better Business: Lisa Chamoff, Indie Untangled
Today we’re continuing our series, How to Craft a Better Business. From time to time we interview a maker in the craft industry...
06 November, 2019
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How To Start An Ambassador Program
Tracking the return on investment for social media efforts can be difficult: quite often, followers grow much more quickly than sales. At least...
23 October, 2019
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Battling Slow Web Traffic
The Internet is a modern instant-gratification playground—anything you want is literally at your fingertips, which bodes well for online businesses. However, that immediacy...
02 October, 2019
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7 Steps for Freshening Up Your Website in 7 Days
Your website is often the first way a customer is introduced to your business and first impressions are everything. If you have a...
18 September, 2019
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How to Craft a Better Business: Felicia Lo, Sweet Georgia
Today we’re continuing our series, How to Craft a Better Business. From time to time we interview a maker in the craft industry...
11 September, 2019
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Revisiting Voice Search
Voice search has been around for more than a decade, ever since Google launched it as a feature of its search engine in...
04 September, 2019
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Considerations in Changing your Business Name
Selecting a name is one of the biggest challenges when starting a business. A good business name builds your brand, identifies your business...
14 August, 2019
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