The photo and video capabilities of today’s smartphones make it so much easier to produce professional photos and video without all the expensive...
These days there are tons of companies that promise to grow your Instagram audience; new missives may be landing in your email inbox...
With craft festivals going virtual for the foreseeable future, many of our clients are putting together vendor presentations for various online events. One...
FREE Download: PDF Guide to Facebook, Instagram and Pinterest When it comes to social media, we typically focus on 3 social media platforms: Facebook,...
Do you know who your customers are? Or do you have trouble determining who to cater your products and services to and how...
There’s no denying that we’re in the midst of an economic recession. Americans in particular are cutting back on spending as they plan...
As we noted in our recent blog article 2020 Updates to Instagram, Facebook and Pinterest, Pinterest has been having a banner year, thanks...
What makes you wake up in the morning excited to go work in your crafty business? What principles guide you as you make...
As you know, we’re bullish on video. The 3 major social media platforms we use (Facebook, Instagram, and Pinterest) all prioritize video in...
Measuring ROI: Return on Investment is often used to describe the bottom line profit after expenses are deducted from revenue. For example, if you...
2020 has already been an unprecedented year and it isn’t even half over. The current conditions caused by the coronavirus epidemic have us...
In the age of increased social connectivity and a burgeoning global marketplace, Generosity Marketing has become an invaluable tool for businesses large and...