We are a marketing agency of experts in all crafts and among our current team we are personally makers in knitting, crochet, sewing, quilting, weaving, macrame, paper crafts, woodworking, print-making, garment-making and painting. This makes the difference in social media. As lovers of all crafts, we speak the language, we are immersed in the culture and we thoroughly understand the buying behavior of your customer. If you are seeking social media marketing help with your marketing strategy or execution, you’ve come to the right place. We customize every program to showcase your brand, engage your customer base and generate sales in a way that is nothing less than magical.
WE UNDERSTAND CRAFT BUSINESS OWNERS
Four distinct attitudinal segments emerged among respondents in our 2023 Craft Retailer Research study. Do you see yourself in one of these personas?
Community Casey
Believes in the importance of personal relationships, community, and supporting small businesses.
Confident Chris
Believes their business is excelling in product quality, generating revenue, uniqueness of products, manufacturer relationships, and staying on top of trends.
Worried Willa
Believes that manufacturers/distributors should provide more support and that selling direct to consumers and working with influencers hurts retailers.
Online Embracing Ollie
Sells through their ecommerce site and believes direct-to-consumer has little impact on their business model or doesn’t apply to them at all.
WHAT WE TEACH
WHAT THEY SAY