Expanding Your Impact with Content Atomization Your social media strategy should include creating content to showcase your business and increase awareness around your product offerings can be time-consuming and stressful. If you spend valuable time and effort creating content for your social media feeds, it should...
Social media platforms constantly evolve, and it can be challenging and frustrating to stay on top of the ever-changing algorithms. At one point, all you needed was gorgeous photography and engaged followers to bolster your Instagram page’s visibility. But recently we have noticed and heard...
Content Community If the pandemic taught us anything, it’s that developing a space for customers and community to meet online is of the utmost importance. Online content communities became a necessity during lockdown as the only means of gathering together to share projects, news, and just...
Blogging 101 Blogging has long been one of the best and easiest ways to connect with others online. Going back to the 80s and 90s, with global communities like LiveJournal and Blogger, blogs were a means to reach people anywhere in the world. So it only...
A trend we’ve seen take hold over the course of the pandemic is craft blending. Specifically, we’ve witnessed embroidery elements spilling over into other craft spaces, whether it’s knitting, sewing, crocheting, or even weaving. Blending crafts together is fun (and useful!) for a lot of reasons....
Embedding images with alt tags is an important part of an accessible, search-optimized website and social media presence. In the context of a website, alt tags (or alt text) live within HTML coding and describe in some detail the images being displayed on your website....