Blogging has long been one of the best and easiest ways to connect with others online. Going back to the 80s and 90s, with global communities like LiveJournal and Blogger, blogs were a means to reach people anywhere in the world. So it only makes...
Embedding images with alt tags is an important part of an accessible, search-optimized website and social media presence. In the context of a website, alt tags (or alt text) live within HTML coding and describe in some detail the images being displayed on your website....
Special thanks to guest poster Matt Maciel for today's post about optimizing your e-commerce through the omnichannel experience. Matt is an Account Executive with Retail Success, whose star product is POSIM (POS and Inventory Management). POSIM is specifically designed to handle unique retail experiences, with...
If you’ve just started exploring opening an online business or setting up your brick & mortar business with an online store, chances are you’ve heard of Shopify. Shopify currently supports more than 1,000,000 businesses in 175 countries around the world, making it one of the...
Whether you know it or not, your web presence is constantly being evaluated using a specific set of Google metrics. How well you score on these metrics determines your ranking, and Google features higher-ranking sites more prominently in its search results. Today we're going to...
Product photography is your most important tool when running an e-commerce business. It’s the first thing your customer sees when they visit your website or social media pages, and its quality communicates your professionalism and your product’s value. But high-quality, eye-catching photos don’t just engage...
The Internet is a modern instant-gratification playground—anything you want is literally at your fingertips, which bodes well for online businesses. However, that immediacy comes with an inherent drawback; as easy as it is to click a link and find what you want, it’s just as...
Your website is often the first way a customer is introduced to your business and first impressions are everything. If you have a website that is outdated or doesn’t allow your customers to find what they’re looking for right away, you’re missing out on the...
These days, internet privacy has never been more important. With social media sites mining our data for businesses and hackers trying to steal our financial information, everyone has to be extra cautious and vigilant when online. Google thinks so too. Everyone’s favorite search engine uses...
In the last few months, there have been hundreds of articles written about the EU General Data Protection Regulation (GDPR). In this article, we want to give you some quick, easy to understand tips about how to amend your privacy policy to be GDPR compliant. GDPR...