September, 2016

Getting Retailers to Engage on Social Media

Social media has changed the relationship between manufacturers and retailers, retailers and consumers. As the traditional models of product distribution shift and morph under the influence of ecommerce and digital marketing, all the points of the sales chain need to…

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September Ravelry Update: Yarn Trends

When we publish these Ravelry updates, our goal is to share the insights we have gleaned from studying trends in patterns, yarns, projects and designers as they are reflected on this user-driven fiber-centric social media site. There’s no denying that…

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