January 2016

19 Jan Making the Most of Your Advertising Budget

Posted at 06:00h in marketing by Leanne Pressly 0 Comments

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Advertising is crucial to growing your customer base and in turn, your business. Knowing how to spend your advertising budget so that you get the best possible return on investment (ROI) is a task that many business owners don’t feel prepared to undertake. There are...

14 Jan Trendspotting at the TNNA Winter 2016 Show

Posted at 07:00h in marketing by Leanne Pressly 0 Comments

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The National Needle Arts (TNNA) Winter Trade Show, held in San Diego this past weekend, provided yarn shop owners a chance to preview new yarns, meet the makers behind their most-loved brands, and find new companies and products to carry. It also gave us a sneak peek...

11 Jan Selling More With Pay Per Click (PPC) Campaigns

Posted at 08:00h in marketing by Leanne Pressly 0 Comments

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What is a PPC Ad? Pay-Per-Click (PPC) advertising is a deal you make with Google or other search engines to improve the power of your sponsored advertising. Google AdWords is the most popular PPC advertising system; if you sign up for the AdWords platform, your ads will appear...

January 2016

19 Jan Making the Most of Your Advertising Budget

14 Jan Trendspotting at the TNNA Winter 2016 Show

11 Jan Selling More With Pay Per Click (PPC) Campaigns

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