14 Jan Trendspotting at the TNNA Winter 2016 Show
The National Needle Arts (TNNA) Winter Trade Show, held in San Diego this past weekend, provided yarn shop owners a chance to preview new yarns, meet the makers behind their most-loved brands, and find new companies and products to carry. It also gave us a sneak peek into the 2016 Winter/Spring trends!
The defining colors of the season incorporated this year’s Pantone Colors of the Year (Rose Quartz and Serenity). We saw palettes mixing muted shades and bright tones with an emphasis on neutrals. Serenity, a dusty blue, was particularly popular among the booths, as seen in the Blue Sky Alpacas display (above left). This trend was also reflected on the pegboard in the Yarn Group lounge (above right).
The popularity of mini skeins continues – they aren’t just for samples anymore! Many companies had miniature versions of their yarns packaged in bundles with accompanying patterns. Phydeaux (above left) showed themed mini skeins in a variety of hand-dyed colors; Lux Adorna Knits (above center) presented boxes of tiny, delectable cashmere yarn cakes for a Fair Isle hat design by Tanis Gray; the second place winner at the What’s New table, Knitted Wit (above right), had gradient kits on display which resembled tubes of Sixlet candies.
Many yarn companies catered to the ongoing trend of sustainability: Imperial Stock Ranch brought their entire line of Imperial Yarns which uses fiber grown and processed with sustainable methods in Shaniko, Oregon. Ancient Arts Fibre Crafts debuted their newest base, Reinvent, which is made from a blend of reclaimed luxury fibers; this new yarn joins many other ethically-sourced yarn bases in their lineup.
Whether your focus is staying on trend with color selection, packaging or introducing sustainable products to your line, Stitchcraft Marketing can help you manage your goals. Contact Leanne for more information!