September 2016

  • All
  • blogger outreach
  • Diversity
  • Makers
  • marketing
  • pattern support
  • social media
  • Trends
  • website
  • yarn

Social media has changed the relationship between manufacturers and retailers, retailers and consumers. As the traditional models of product distribution shift and morph under the influence of ecommerce and digital marketing, all the points of the sales chain need to find ways to engage that...

When we publish these Ravelry updates, our goal is to share the insights we have gleaned from studying trends in patterns, yarns, projects and designers as they are reflected on this user-driven fiber-centric social media site. There’s no denying that Ravelry has changed the yarn,...