With more than 500 million active daily users, Instagram has become the social platform of choice for many of your customers. Crafters of all kinds look to Instagram for inspiration and information. And Instagram users are the audience you want to reach – 90% of...
Before you start your blog and social media channels, it’s easy to think that you will have plenty of time to get it done right. When you actually get into it, however, it’s a different story. Creating content that is engaging, instructional and fun is...
Perhaps you’ve seen reports predicting that online retail sales will grow three times faster than retail overall. Maybe you’re struggling to find retailers to distribute your product, and you think selling directly to consumers might be a better plan. Will 2018 be the year you...
You may not have realized it yet, but wool prices are on the rise. According to a February 2018 article in the Wall Street Journal, “In Australia, which produces the bulk of merino wool used by major clothing brands, benchmark wool prices were recently around...