Author: Stefanie Goodwin-Ritter

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The photo and video capabilities of today’s smartphones make it so much easier to produce professional photos and video without all the expensive equipment! With just a few key items, you can create an at-home studio that allows you to generate eye-catching content for your...

As social distancing becomes the norm, the thought of building community may seem like an oxymoron. But the opportunity to connect with fellow crafters is exactly what your customers are craving right now, and technology allows us to make these connections more easily than before.   Now...

It’s a brave new world: with approximately 1 in 4 Americans affected by stay at home orders as of this writing, your business is likely feeling the effects. In our previous blog post, Taking Care of Your Craft Business During the Coronavirus Outbreak, we covered...

Before we say goodbye to 2018, let’s take a look at some of the trends we predicted at the start of the year, and how they did (or didn’t) impact crafty businesses. Most of our predictions centered around the “making” culture at large; this in and...

With the holidays just around the corner, you may already be stocking your shelves with fresh new products in anticipation. While many of the tools and supplies your customers use most never go out of style, here are 5 of the hottest craft trends to...

The 2017 TNNA Summer Show returned to Columbus, OH this June, giving attendees a glimpse at what the fiber world has in store for the fall and winter season. It may seem strange to be thinking about warm yarns and snuggly sweaters as summer kicks...

Why make a holiday gift guide for your blog or website? Well, if Martha Stewart does it, it must be a good thing! Today we share our top 5 tips for creating a great gift guide for your customers. #1 Choose a Theme Whether you choose to...