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About this Project Goal: During the COVID-19 pandemic, and state orders closing Thimbles Quilts’ brick & mortar store, pivot quickly to online commerce to continue revenue streams.   The Strategy Prior to 2020, Thimbles Quilts had not focused on e-commerce, as that sales channel had been unsuccessful and customers...

About This Project Goal: Develop evergreen content that will: continually drive traffic to website, establish client as a subject matter expert providing useful resources to crafters, and provide opportunities for lead generation.   The Strategy: The Embroiderers’ Guild of America (EGA) was formed for the express purpose of...