branding Tag

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  For this month’s Ravelry update, we thought we would take a look at how project photography correlates with pattern popularity. More specifically, does how a project is portrayed affect its popularity? Is there a standard or convention for different types of garments in project photography?...

05 July, 2016 /

Your business website is a showcase as well as a tool. As a wholesaler or manufacturer, you may think that you are selling only to your retailers, but keep in mind that consumers searching for your products may arrive at your website and want information,...

12 April, 2016 /

Wondering how to get the most out of Shopify in your online store? Pinterest now provides pinners the option to buy or pin your Shopify products straight from their Pinterest accounts, whether they’re using Pinterest on their home computer or mobile device. Here's how to set...

26 August, 2015 /

The recent incident that played out on Ravelry concerning Trendsetter’s copyright violation serves as a great case study in what to do when your company or your brand suffers a social media crisis. In a nutshell, Trendsetter was accused of stealing the design for the knitting...

08 April, 2013 /