Customer loyalty programs have rapidly become a foundational strategy for maintaining a loyal customer base. Creating a rewards program not only encourages your...
In February we highlighted our favorite 2019 Craft Trends spotted at Creativation, and more recently we’ve reported on 2019’s Hottest Sewing Trends. Once...
While many of your customers may knit or crochet seasonally, most sewists enjoy making projects year-round. As we’ve mentioned in our previous article...
To paraphrase a popular fantasy series slogan, “summer is coming,” which means crafting will soon do battle with the lure of warmer weather....
Whether you’re a small craft business or a national chain of retail outlets, your reputation matters. Reviews and ratings of the customers and...
Increased coverage of crafting’s many benefits has stimulated growth in the crafting community, which is a boon for business but may leave you...
In today’s DIY world, people of all ages are crafting and making things. It has never been easier to access tutorials and learn...
When you’re managing a crafting business, it can be tempting to sign up for automated services that promise to cross-post your social media...
As an agency specializing in social media, we still find that Pinterest is one of the best ways to drive traffic to your...
It’s the start of a new year and we’re on the search for this year’s crafting trends. The Stitchcraft team just returned from...
As some of you are aware, there is an ongoing discussion in the crafting community surrounding racism and a lack of inclusion of...
Before you start your blog and social media channels, it’s easy to think that you will have plenty of time to get it...