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Newsletters 101 A solid mailing list and great newsletters are two of the best and most important tools in your arsenal. Your email list...

Content Community If the pandemic taught us anything, it’s that developing a space for customers and community to meet online is of the utmost...

Blogging 101 Blogging has long been one of the best and easiest ways to connect with others online. Going back to the 80s and...

A trend we’ve seen take hold over the course of the pandemic is craft blending. Specifically, we’ve witnessed embroidery elements spilling over into...

Facebook, Instagram, Twitter, Pinterest, Vine (RIP), Snapchat, TikTok—it feels like the second you’ve learned one social media platform, another pops up to challenge...

Each year Stitchcraft scours the marketplace to seek out the hottest craft trends climbing the horizon. To no one’s surprise, this year proved...

Each season, designers, manufacturers and indie makers come out with new offerings, hoping to capture the attention of their customers. But how do...

What makes you wake up in the morning excited to go work in your crafty business? What principles guide you as you make...

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