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Prior to the COVID- 19 outbreak and subsequent shutdowns which followed it, Stitchcraft Marketing conducted a survey of social media usage and buyer...

Each year we report on the newest trends in the craft industry. Typically we bring you our latest finds from AFCI’s Creativation and...

The Internet is a modern instant-gratification playground—anything you want is literally at your fingertips, which bodes well for online businesses. However, that immediacy...

Voice search has been around for more than a decade, ever since Google launched it as a feature of its search engine in...

While many of your customers may knit or crochet seasonally, most sewists enjoy making projects year-round. As we’ve mentioned in our previous article...

In today’s DIY world, people of all ages are crafting and making things. It has never been easier to access tutorials and learn...