You may have noticed what used to be known as the pound sign on your phone showing up all over social media channels, print ads, and in the corner of the screen on your favorite TV show. Welcome to the # (hashtag). If you aren't utilizing hashtags on your social ...

The Decline of Facebook Many of our clients have noticed that their reach on Facebook posts has been decreasing. Facebook has admitted that the organic reach of business posts are declining, and stated, "We expect organic distribution of an individual page's posts to gradually decline over time as we continually work ...

Last month Facebook announced that it was changing its page terms. Facebook now allows pages to run promotions through their Facebook page without the use of a third party app. What IS allowed: Collect entries by having users leave a comment Collect entries by asking users to like a post Utilize likes as a ...

In order for any business to effectively and efficiently market their products they need to know their market, and this holds true for the fiber industry. With the age of the internet it's easier than ever to access a large and diverse sample group through online surveys. Why should your ...

Ravelry has changed the fiber industry in a wonderful way. It has created a platform for independent designers to publish patterns and reach a wide audience that didn't exist before it. It has also created a huge database of information that is invaluable to everyone in the fiber industry with ...